Concept:
A town hall for the St. Louis region, the Enterprise Center has seen countless shows, concerts, and sporting events within its walls. This video serves as a homage to the Kiel, Savvis, and Scottrade Centers as we usher in a new era of entertainment with upgraded premium spaces, seating, and more.
This project took just about a month to complete as it required approval from every stakeholder: Enterprise Holdings, FleishmanHillard—which served as lead for the changeover and press conference, and the Blues executive team. Compilation required extensive research and digging through our tape archives since not everything from the 1990s through mid-2000s had been digitized. While the arena is home to the St. Louis Blues, it was important for us to highlight every major event, like the visit of Pope John Paul II, while including key partnerships, such as the Missouri Valley Conference.
